01 / PERSPECTIVE
Think with experienced peers.
Hear different viewpoints, challenge your assumptions, and learn from leaders across noncompeting businesses.
Executive Edge 2027
Sharpening Leaders.
Advancing Organizations.
A confidential, year-long leadership experience where business owners and organizational leaders sharpen their thinking, grow alongside peers, and turn insight into action.
A cohort of experienced, committed leaders · One leader per business classification ·
Guided by Don Keller and Tom Martin
The challenge
When leaders stop growing, organizations fall behind.
Important decisions don't wait for a clear calendar. Without time to step back, test ideas with trusted peers, and examine how you lead, it's easy to stay in response mode, handling what's urgent while the bigger moves wait. Your next strategic decision, a stronger team, or a more confident way of leading may call for a perspective you can't develop alone.
“What opportunities are missed when leaders have no place to challenge ideas and sharpen their thinking?”
The Executive Edge advantage
Growth that reaches beyond the leader.
Executive Edge combines three elements, so stronger thinking can become stronger leadership inside your organization.
02 / COACHING
Work through what’s yours to lead.
Individual executive coaching creates room to examine decisions, goals, and the pressures of your role.
03 / APPLICATION
Carry insight into action.
Use what you learn to shape strategy, strengthen teams, and address real challenges in your organization.
The experience
A place to step back—and move forward with purpose.
The 12-month program brings a consistent, intentionally small group together for facilitated leadership conversations, individual coaching, and practical workplace application.
APPLY FOR THE 2027 COHORT01
Facilitated monthly sessions
Make space for meaningful discussion and diverse leadership perspectives.
02
Individual executive coaching
Work through your own decisions and development with Don or Tom.
03
Real-world application
Translate new insight into how you lead people and organizations.
In their words · 2026 Cohort Members
“
The peer discussions and one-to-one coaching have been the most valuable parts of Executive Edge for me. It’s easier to learn when you can sit with other leaders, talk through ideas, and have a coach to help you think things through.Chief operating officer · 2026 participant
“One of the most meaningful things I’ve gained from Executive Edge is greater confidence in myself as a leader.”Managing partner and business owner · 2026 participant
“Every session challenges me to think differently and leaves me with practical ideas I can apply in both my work and personal growth.”Architect and business owner · 2026 participant
Your guides
Led by people who know the weight of leadership.
Don and Tom bring decades of business leadership and professional coaching experience to the conversations that make Executive Edge work.
Don Keller
Co-founder · Executive coach
A company founder and former owner with more than 35 years in the trade show industry, Don is an ICF-credentialed coach who works with executives and business leaders.
Tom Martin
Co-founder · Executive coach
Tom brings 27 years of automotive industry leadership, including operational strategy and team development, to his work as an ICF-credentialed executive and business coach.
A real cohort. Real conversations.
Built together, led together.
Tom and Don launched Executive Edge to bring leaders into a trusted setting for candid peer conversation and purposeful growth. The photograph captures them at a cohort launch.
Your path
Start with a conversation about fit.
Membership is by application. The process gives you and the program leaders a chance to consider whether this cohort is right for you.
1
Explore
Review the experience and what you hope to strengthen in your leadership.
2
Connect
Apply or speak directly with Don or Tom about your goals and the cohort.
3
Grow
Join a committed group of leaders and put new perspective to work.
The 12-month journey
Build the habits of leadership that last.
Each month brings a focused theme and practical work. The year culminates in a personal leadership development plan.
Lead with clarity
Executive presence, values, vision, and mission.
Make stronger decisions
Strategy, foresight, judgment, and ethical choices.
Move people forward
Teams, culture, innovation, and change.
Shape your legacy
Growth, mentorship, and a lasting leadership plan.
Who it’s for
For leaders ready to strengthen what comes next.
Executive Edge is designed for business owners and organizational leaders whose decisions influence people, teams, and the future of their organizations.
- You want trusted perspectives beyond your own organization.
- You are willing to examine and refine how you lead.
- You value candid conversation with leaders from other industries.
- You are ready to apply the work between sessions.
The 2027 cohort
Sharpen your leadership. Advance what you lead.
Considering Executive Edge for yourself or someone in your organization? Begin with an application or a confidential conversation with Don or Tom.